Click here to view the embedded video.
Sorry about the headline – the 80s flashbacks are getting to me. Still, I really do “play stupid” as a Website optimizer and online copywriter. Or at least I play ignorant.
Why? Because all those terms and concepts you think everyone understands about your business…
Read the complete post at http://www.grokdotcom.com/2009/08/07/im-not-an-idiot-but-i-play-one-on-online-and-so-should-you/