A lot of companies agree that they have problems with their category pages. Coming into the Holiday Season, it’s incredibly important to think of those things that will help the visitor move through her buying process easily, and improving the customer experience on category pages can have a real impact. …
Read the complete post at http://www.grokdotcom.com/2009/10/21/help-the-visitor-choose-let-her-click-to-compare/