Welcome to eCommerce Merchants Community Sign in | Help
in Search

News: Everything-e

Your complete source for eCommerce news

Research by Wunderman Finds Link Between Brand Building and Search Engine Use By Consumers

NEW YORK, Feb. 9 /PRNewswire/ -- Initial research conducted by Wunderman, BrandAsset® Consulting, ZAAZ and Compete has found that the search engine consumers use to find a brand's website impacts their perception of that brand and impacts their decisions made while they're on the site. "Search

Read the complete post at http://www.prnewswire.com/news-releases/research-by-wunderman-finds-link-between-brand-building-and-search-engine-use-by-consumers-83883392.html

Only published comments... Feb 09 2010, 04:46 AM by Electronic Commerce